Diploma of Leadership and Management (Social Media and Digital Marketing Stream) | Queensland Academy of Technology Click here for Virtual Classroom

BSB51915 Diploma of Leadership and Management
(Social Media and Digital Marketing Stream)

BSB51915 | CRICOS 098732J

Build your skillset in social media and digital marketing with Diploma of Leadership and Management - Social Media and Digital Marketing Stream at Queensland Academy of Technology

In recent years, social media has had a substantial influence in the business and marketing industries, opening up a high demand for social media and digital marketing strategists. Take advantage of this rapidly changing business environment by studying this course today at QAT.

Course Description

The The Diploma of Leadership and Management (BSB50420) offering specialising units in Social Media and Digital Marketing is an industry leader providing students with the option to cover a wide range of core knowledge, practical skills and experience in leadership and management which can be applied across a range of enterprise and industry contexts. QAT’s unique student-centered approach focuses on an education model enabling students to make the most of a rewarding career in business leadership and management with the added value of effective skills in devising a search engine optimisation strategy and developing a social media engagement plan.

This qualification also addresses the multiple challenges faced by managers in today’s rapidly changing business environment, and provides solutions and strategies to work under various business conditions.

Course Duration and Study Options

  • 52 Weeks (2 Days per week)
  • Distance Learning – 5 hours
  • Full Time - Tuesday & Friday

Entry Requirements

  • IELTS 5.5 or equivalent* (No band below 5.0)
  • Completion of Year 12 (or equivalent in the student’s home country)
  • Students who have not completed high school must have relevant work experience or a qualification that indicate a likely success of course completion.

*Alternatively, students are required to take a pre-test before enrolment.

Tuition Fees

From $6,000**

**Check Fees and Funding or contact QAT for latest promotion.

Assessments

All vocational courses are assessed through a combination of assessment types that may include examinations, essays, reports, group tasks, portfolios and/ or presentations.

Payment Options

We have many payment options available depending on each individual student. Please Contact QAT to know what payment option suits you.

Why Study Business with QAT?

At QAT our aim is to assist you in reaching the required competence and confidence to succeed within the Business industry.

Join QAT industry award winning trainers who will provide you with the individual training support to successfully achieve your diploma, reach your career goals and gain employment in the Business industry.

  • This course will equip students with the necessary skills and knowledge to become a qualified manager or strategist in social media and digital marketing.
  • This qualification is nationally recognised.
  • Our trainers are qualified, industry-experienced professionals who provide one-on-one support to ensure you have the knowledge and skills needed to succeed in the field.
  • Students will be trained in real world settings and acquire job-ready skills through their training.
  • With social media and digital marketing skills in high demand, students will gain unique skills that will enable them to stand out in the workforce.
  • Successful completion of this course will enable you to work as a social media manager, digital marketing strategist, or complete further study with our university pathways.

Qualification Units

BSBLDR511
Develop and use emotional intelligence
BSBADM502
Manage meetings
BSBMKG507
Interpret market trends and developments
BSBMGT517
Manage Operational Plan
BSBMGT502
Manage people performance
BSBLDR502
Lead and manage effective workplace relationships
BSBWOR502
Lead and manage team effectiveness
BSBMKG537
Develop a social media engagement plan *
BSBMKG535
Devise a search engine optimisation strategy *
BSBWOR501
Manage personal work priorities and professional development
BSBHRM405
Support the recruitment, selection and induction of staff
BSBCUS501
Manage quality customer service

*Units are not transferable with General Dip of L&M

Employment Opportunities

Job prospects upon successful completion of this course include:

  • Office Manager
  • Information Services Manager
  • Operations Manager
  • Business Development Manager
  • Corporate Services Manager
  • Senior or Department Manager
  • Production Manager
  • Business owner and manager with technology skills, including digital devices, applications, and digital platform

Further Study

Upon successful completion of this course, students can pursue further studies from our wide range of university pathways.

Our pathways for this course include the following degrees:

  • Accounting
  • Business
  • Commerce
  • Hotel Management
  • Hospitality
  • Information Technology
  • Law (Paralegal Studies)
  • Legal and Justice Studies
  • Tourism

Students can have up to 8 units credit (1 year) transferred.

For more information on our university pathways, please see Pathways.

Any Questions?

For assistance, our Enrolments Team are more than happy to help you with any questions you may have.
Contact us now and we'll get you started.

Course Overview

  • Duration

    52 weeks

  • Delivery Mode

    Campus, Distance

  • Units

    12

  • Intake Dates

    Every 6 weeks*

  • Cost

    $6,000**

Related Courses

Enquire about this Course

What students are saying about QAT

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“I had the opportunity to study at QAT, great people and great staff. I had many experiences, I had difficult moments and sometimes hard to express my frustrations, however the trainers always were there to support me, been patient with me they help me to continue until the end."
Leidy From Colombia
Leidy From Colombia
General English
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Be Job-Ready! Start your education journey with QAT today.

Take the next step and enquire today at study@qat.edu.au or call us on +61 7 3002 0888.